The perception of a person with a Life Coaching certification is often mistaken as similar to a friend, mentor, or counselor. The perception of a person with an Executive Coach certification may be mistaken as a consultant, advisor, or mentor. Both Life and Executive Coaching are very different from the other fields. Consider how the perceptions develop, the actual process of coaching, and the difference in experience and effort between Life and Executive Coaching.
Many people have a desire to help and coaching is an uncontrolled industry, so an abundance of “Life Coach” businesses are available. The experience people have with these businesses varies. Sometimes it is great – the client feels their coach did a great job. Sometimes it is poor -the client gains a negative impression of coaching, sharing those thoughts. Sometimes it is counseling or mentoring not coaching, leading to distorted impressions. A quality life coaching or executive coach certification prepares the coach to empower the client to explore goals, moving towards creating what they want in life.
Businesses are increasingly savvy about the difference between consulting and coaching. As a result, the specific training of the coaches, the coaching model used, and the expertise of the coach are factors in the decision to begin a coaching relationship. The primary reasons for hiring a coach are transition, leadership development, and to serve as a sounding board. Long-term success results from a well-trained coach who recognizes the client is their own best expert.
Many people have a desire to help and coaching is an uncontrolled industry, so an abundance of “Life Coach” businesses are available. The experience people have with these businesses varies. Sometimes it is great – the client feels their coach did a great job. Sometimes it is poor -the client gains a negative impression of coaching, sharing those thoughts. Sometimes it is counseling or mentoring not coaching, leading to distorted impressions. A quality life coaching or executive coach certification prepares the coach to empower the client to explore goals, moving towards creating what they want in life.
Businesses are increasingly savvy about the difference between consulting and coaching. As a result, the specific training of the coaches, the coaching model used, and the expertise of the coach are factors in the decision to begin a coaching relationship. The primary reasons for hiring a coach are transition, leadership development, and to serve as a sounding board. Long-term success results from a well-trained coach who recognizes the client is their own best expert.
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