After you have completed a life coaching certification or executive coach certification, you as the coach benefit by continuing to learn and by staying engaged. Do this by reading, participating in training classes, attending events that match your niche, and through social media. This will keep you up-to-date with current trends, issues, and ideas. Your knowledge shows when your client discusses something relevant and you understand what he or she is talking about.
When you are at training programs or events your ideal clients may attend, actively listening to hear what others are saying about topics that are relevant. Show interest and ask questions. In addition to enhancing your knowledge of what matters to your clients, you are potentially connecting with new prospects or referral sources.
Another opportunity for awareness and education is online discussions. Observe what is important for your clients through discussions on LinkedIn, re-tweets on Twitter, and even Facebook activity. Use the skills you learned while earning the life coaching certification or executive coach certification when reviewing questions and answers. Where appropriate, your participation in the discussion demonstrates your expertise and invites prospective clients to ‘find’ you and connect.
Do remember to ask questions and explore understanding. As a coach, you are guiding them with a process so your clients expand their thinking, discover new possibilities, refine their strategy, and reach their full potential.
When you are at training programs or events your ideal clients may attend, actively listening to hear what others are saying about topics that are relevant. Show interest and ask questions. In addition to enhancing your knowledge of what matters to your clients, you are potentially connecting with new prospects or referral sources.
Another opportunity for awareness and education is online discussions. Observe what is important for your clients through discussions on LinkedIn, re-tweets on Twitter, and even Facebook activity. Use the skills you learned while earning the life coaching certification or executive coach certification when reviewing questions and answers. Where appropriate, your participation in the discussion demonstrates your expertise and invites prospective clients to ‘find’ you and connect.
Do remember to ask questions and explore understanding. As a coach, you are guiding them with a process so your clients expand their thinking, discover new possibilities, refine their strategy, and reach their full potential.
Friends all nice post I also share with you something. What are the features of your product or service? Describe the physical attributes of your product or service, and any other relevant features, such as what it does, or how your product or service differs from competitive products or services. How will your product or service benefit the customer? Remember that benefits can be intangible as well as tangible; for instance, if you're selling a cleaning product, your customers will benefit by having a cleaner house, but they may also benefit by enjoying better health. Brainstorm as many benefits as possible to begin with, and then choose to emphasize the benefits that your targeted customers will most appreciate in your marketing plan. What is it that sets your product or service apart from all the rest? In other words, what is your Unique Selling Proposition, the message you want your customers to receive about your product or service that is the heart of your marketing plan? The marketing plan is all about communicating this central message to your customers. Continue onto page 2 to learn how to set a pricing strategy for your products or services.
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